Vehicle wraps are being used more and more nowadays as automotive paint increases in price and printing technology gets better and cheaper. Vehicle wraps can cover the entire exterior of any sized vehicle and they can come in any design imaginable. Vehicle wraps can even be made out of material that stays cool in the sun whereas cars that are simply painted can become incredibly hot.
When choosing a vehicle wrap to promote your business, the first big decision that you have to make is what type of vehicle you should cover. Sign City Detroit has put together a list of tips and advice to help you make this important decision and others.
- Your vehicle should fit your business. If you own an organic vegetable stand that runs on solar power, it would not make sense for your promotional vehicle to be a gas guzzling Hummer. A Prius would probably be a better choice.
- The bigger the better. Vehicles are like billboards in that the larger they are; the easier they are to see. The same goes for the advertisements and graphics on them. Trucks and vans are the vehicles most commonly covered with vehicle wraps. They are long and tall vehicles with flat surfaces that are easy to see and read.
- Don’t be conservative. There is no point in wrapping your entire automobile in one plain color! Get creative with your design and add images of your products, logo, staff, mascot or anything else that looks interesting. You want your vehicle to be eye catching when it rolls down the highway.
- Get a matching set. Consistency is important when trying to build your brand. Having a full fleet of completely different looking company vehicles can dilute your brand in the eye of the consumer. You should strive to have each vehicle look the same so that each one is instantly associated with your business.
Contact Sign City in Detroit, Michigan to learn about our vehicle wrap options.